CRAFTING SUCCESS: UNVEILING TACIT KNOWLEDGE ROLE AS MEDIATOR IN DYNAMIC INTERPLAY AMID KNOWLEDGE CREATION & ORGANIZATIONAL PERFORMANCE

Abstract

The purpose of this article, which is named crafting success, is to examine knowledge generation process, tacit knowledge management, and rational decision making as factors that determine the performance of a business in dynamic & ever-changing industrial landscape of Lahore. The research is conducted using quantitative methodology & it involves large number of manufacturing enterprises as based in Lahore. By means of quantitative measurement, surveys are carried out, and validated scales are utilized in order to quantify the generations of knowledge, the management of tacit knowledge, rational decision-making & performance of the organizations. Determining the relationship amid these variables, with tacit knowledge serving as mediator and rational decision-making serving as a moderator, is the contribution that this approach makes. The purpose of this study is to provide valuable insights to the manufacturing industry in Lahore and to assist in the achievement of success by gaining an awareness of the factors that influence the knowledge dynamics that are associated with decision-making processes.