Shahid Kalim Khan, Najam Ul Hassan, and Javeria Islam. “UNLOCKING THE INVESTMENT PUZZLE: THE INFLUENCE OF BEHAVIORAL BIASES & MODERATING ROLE OF FINANCIAL LITERACY”. JOURNAL OF SOCIAL RESEARCH DEVELOPMENT, vol. 4, no. 2, June 2023, pp. 433-44, doi:10.53664/JSRD/04-02-2023-17-433-444.