MUHAMMAD SHAKOOR ANWAR; DR. MUQARRAB AKBAR. FROM TOURISM TO SOFT POWER: HOW DESTINATION IMAGE, CULTURAL DIPLOMACY, AND TOURIST ENGAGEMENT SHAPE PAKISTAN’S GLOBAL IMAGE. JOURNAL OF SOCIAL RESEARCH DEVELOPMENT, [S. l.], v. 7, n. 6, p. 57–75, 2026. DOI: 10.59075/jsrd.v7i6.507. Disponível em: https://jsrd.org.pk/index.php/jsrd/article/view/507. Acesso em: 6 oct. 2026.